SEO will continue to be one of the most important digital marketing tools. 2020 SEO trends are already emerging and may not be too far from what we saw towards the end of 2019. The reasons are not far fetched; it is enduring, compared to other marketing tools, it is cheap in the long term and lastly quite dependable.
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On Twitter, there are already strong showings and debates about what it takes to rank on the major search engines like Google. A snip will show you opinions although divergent are quite aligned in some area
A company survey shows the following
- Start with proper keyword analysis
- Structured data is here to stay and will play more import role in the future
- Voice search is the way to go. Start optimizing for them
- Mobile search is in the lead, make sure your website is fully mobile-friendly
- Content is still an enthroned King, Pay obeisance by researching your content and providing relevant content for your audience